While the label “100% recyclable” has become increasingly common, it is based on a technical definition that does not always translate into real-world outcomes. According to the Organisation for Economic Co-operation and Development, only around 9% of plastic waste globally is actually recycled, highlighting a significant gap between theoretical recyclability and practical recovery.
Read MoreEffective as of 1st April 2026, the move toward 40% recycled content, particularly in food and beverage packaging, creates a clear direction for the industry and a more predictable demand environment for recycled materials. In doing so, it begins to address one of the long-standing barriers in the recycling ecosystem: inconsistent demand.
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