While the label “100% recyclable” has become increasingly common, it is based on a technical definition that does not always translate into real-world outcomes. According to the Organisation for Economic Co-operation and Development, only around 9% of plastic waste globally is actually recycled, highlighting a significant gap between theoretical recyclability and practical recovery.
Read MorePlastic is one of the most versatile and cost-effective packaging materials ever developed. It’s lightweight, durable, and scalable. But we’re managing it like a single-use liability rather than a long-term asset.
Currently, less than 20% of global plastic waste is recycled. The rest ends up in landfills, incinerators, or worse leaking into the environment. That’s more than a sustainability issue; it’s a glaring failure in resource utilization and material recovery.
Read MoreEPR is a policy approach that makes producers responsible for the environmental footprint of their products from creation to disposal. It compels companies to actively manage, collect, and recycle waste from their products, fostering sustainable production and consumption patterns. Key components of EPR include lifecycle accountability, encouraging sustainable product design, and reducing environmental impact through a circular economy approach.
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